On Storytelling

"Storytelling reveals meaning without committing the error of defining it." (Hannah Arendt, "Men in Dark Times", 1968)

"Scientific practice may be considered a kind of storytelling practice [...]" (Donna Haraway, "Primate Visions", 1989)

"Storytelling is the art of unfolding knowledge in a way that makes each piece contribute to a larger truth." (Philip Gerard, "Writing a Book That Makes a Difference", 2000)

"The human mind is a wanton storyteller and even more, a profligate seeker after pattern. We see faces in clouds and tortillas, fortunes in tea leaves and planetary movements. It is quite difficult to prove a real pattern as distinct from a superficial illusion." (Richard Dawkins, "A Devil's Chaplain", 2003))

"We have, as human beings, a storytelling problem. We're a bit too quick to come up with explanations for things we don't really have an explanation for." (Malcolm Gladwell, "Blink: The Power of Thinking Without Thinking", 2005)

"There is an extraordinary power in storytelling that stirs the imagination and makes an indelible impression on the mind." (Brennan Manning, "The Ragamuffin Gospel: Good News for the Bedraggled, Beat-Up, and Burnt Out", 2008)

"Mostly we rely on stories to put our ideas into context and give them meaning. It should be no surprise, then, that the human capacity for storytelling plays an important role in the intrinsically human-centered approach to problem solving, design thinking." (Tim Brown, "Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation", 2009)

"The purpose of a storyteller is not to tell you how to think, but to give you questions to think upon." (Brandon Sanderson, "The Way of Kings", 2010)

"All good design is storytelling. All good storytelling is design." (Steven Heller, "Writing and Research for Graphic Designers: A Designer's Manual to Strategic Communication and Presentation", 2012)

"Nonetheless, storytelling and narrative are essential to the design writing process. Without story - or plot, if you will - what have you got? Even a factual business report can tell a tale, albeit often in a neutral manner. Not all stories have to be dramatic or melodramatic. Storytelling is simply the expres sion of something you, as the writer, believe is of interest to you, as the reader. Indeed, you may well be representative of your average reader." (Steven Heller, "Writing and Research for Graphic Designers: A Designer's Manual to Strategic Communication and Presentation", 2012)

"The storytelling mind is allergic to uncertainty, randomness, and coincidence. It is addicted to meaning. If the storytelling mind cannot find meaningful patterns in the world, it will try to impose them. In short, the storytelling mind is a factory that churns out true stories when it can, but will manufacture lies when it can't." (Jonathan Gottschall, "The Storytelling Animal: How Stories Make Us Human", 2012)

"We are, as a species, addicted to story. Even when the body goes to sleep, the mind stays up all night, telling itself stories." (Jonathan Gottschall, "The Storytelling Animal", 2012)

"Good visualization is a winding process that requires statistics and design knowledge. Without the former, the visualization becomes an exercise only in illustration and aesthetics, and without the latter, one of only analyses. On their own, these are fine skills, but they make for incomplete data graphics. Having skills in both provides you with the luxury - which is growing into a necessity - to jump back and forth between data exploration and storytelling." (Nathan Yau, "Data Points: Visualization That Means Something", 2013)

"The fact of storytelling hints at a fundamental human unease, hints at human imperfection. Where there is perfection there is no story to tell." (Ben Okri, "A Way of Being Free", 2014)

"There is no such thing as a fact. There is only how you saw the fact, in a given moment. How you reported the fact. How your brain processed that fact. There is no extrication of the storyteller from the story." (Jodi Picoult, "Small Great Things", 2016)

"Data storytelling provides a bridge between the worlds of logic and emotion. A data story offers a safe passage for your insights to travel around emotional pitfalls and through analytical resistance that typically impede facts." (Brent Dykes, "Effective Data Storytelling: How to Drive Change with Data, Narrative and Visuals", 2019)

"Data becomes more useful once it’s transformed into a data visualization or used in a data story. Data storytelling is the ability to effectively communicate insights from a dataset using narratives and visualizations. It can be used to put data insights into context and inspire action from your audience. Color can be very helpful when you are trying to make information stand out within your data visualizations." (Kate Strachnyi, "ColorWise: A Data Storyteller’s Guide to the Intentional Use of Color", 2023)

"Data storytelling is a method of communicating information that is custom-fit for a specific audience and offers a compelling narrative to prove a point, highlight a trend, make a sale, or all of the above. [...] Data storytelling combines three critical components, storytelling, data science, and visualizations, to create not just a colorful chart or graph, but a work of art that carries forth a narrative complete with a beginning, middle, and end." (Kate Strachnyi, "ColorWise: A Data Storyteller’s Guide to the Intentional Use of Color", 2023